Tag: marketing
Mutiny creates personalized plans for B2B marketing
Mutiny, a personalized marketing startup for businesses that sell to other businesses, is taking the stage today at TechCrunch’s Startup Battlefield, where it’s announcing...
How to stop vanity marketing from killing your startup
Dick Talens Contributor Dick Talens is a fitness and growth hacker. In 2014,...
Business management startup vCita acquires email marketing tool WiseStamp
Just a couple of months after disclosing a $ 15 million round of funding, vCita, the business management SaaS for SMEs, has made...
Target Circle and TapHeaven team up in a mobile marketing merger
Target Circle and TapHeaven announced they’re merging into a single company under the Target Circle brand. TapHeaven co-founder and CEO Chris Hoyt, who is...
Zyper, the marketing platform that connects brands with their ‘superfans,’ raises...
Zyper, the London-based marketing platform that connects brands with their “superfans,” has raised $ 6.5 million in Series A funding. The new round,...
Marketing platform startup Adverity raises $12.4M in round led by Felix...
Marketers get a lot of incoming from the data they have to deal with, bound up in hundreds of spreadsheets and reports, making it...
How do startups actually get their content marketing to work?
Even the best growth marketers fail to get content marketing to work. Many are unwittingly using tactics from 4 years ago that no...
CleverTap lands $26M for its mobile-focused customer marketing service
CleverTap, an India-based startup that lets companies track and improve engagement with users across the web, has pulled in $ 26 million in...
Salesforce acquires Rebel, maker of ‘interactive’ email services, to expand its...
Salesforce’s Marketing and Commerce Cloud is the company’s smallest division today, so to help beef it up, the company is making an acquisition...
Marketing data startup Singular raises $30M
Singular, a startup working to unify data for marketers, is announcing that it has raised $ 30 million in Series B funding. The company...
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