Tag: tracking
Fertility tracking app Flo closes $50M Series B
Flo, a fertility focused period-tracking app, has closed a $ 50 million Series B funding round which it says values the company at...
Tracking startup focus in the latest Y Combinator cohort
First, some housekeeping: Thanks to our new corporate parents, TechCrunch has the day off tomorrow, so consider this the last chapter of The Exchange...
Vaayu’s carbon tracking for retailers raises $1.6M, claims it could cut...
Carbon tracking is very much the new hot thing in tech, and we’ve previously covered more generalist startups doing this at scale for companies,...
Google won’t end support for tracking cookies unless UK’s competition watchdog...
Well this is big. The UK’s competition regulator looks set to get an emergency brake that will allow it to stop Google ending support...
Google’s plan to replace tracking cookies goes under UK antitrust probe
Google’s plan to end support for third-party cookies in the Chrome browser and its Chromium engine is under investigation by the U.K.’s Competition...
IAB Europe’s ad tracking consent framework found to fail GDPR standard
A flagship framework for gathering Internet users’ consent for targeting with behavioral ads — which is designed by ad industry body, the IAB Europe...
Oracle and Salesforce hit with GDPR class action lawsuits over cookie...
The use of third party cookies for ad tracking and targeting by data broker giants Oracle and Salesforce is the focus of...
Mobalytics raises $11M and adds eye tracking metrics to its automated...
Back in 2016, Mobalytics wowed the judges at Disrupt SF with its data-based coach for the exploding competitive gaming world, winning the Startup...
Google’s Android ad ID targeted in strategic GDPR tracking complaint
Now here’s an interesting GDPR complaint: Is Google illegally tracking Android users in Europe via a unique, device-assigned advertising ID? First, what is the...
Telco metadata grab is for modelling COVID-19 spread, not tracking citizens,...
As part of its response to the public health emergency triggered by the COVID-19 pandemic, the European Commission has been leaning on Europe’s...
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